PR and Marketing Services

How can PR and Marketing grow your audience? 

Having a clear message and supporting PR and Marketing strategy for your brand is essential because it will bring clarity to your communications. As a result, it will help you grow awareness of your brand and consequently get more clients. I work with businesses to ensure that they have a consistent message and story across their communications be it a press release, website, blog or a tweet. Providing you with useful help and guidance I will show you what works best for your business and your budget. Using creative ideas and strategies that you can easily implement into your PR and Marketing Programme I will ensure that your messages and views are consistent. 

PR and Marketing Consultancy

Whichever stage of your PR and Marketing journey your company it is highly likely that you will be looking for expert support and guidance. So, I’ll work with you to define your message to tease out the interesting stories that will get you noticed. This could be for a new product or it could incorporate your whole brand strategy

  • Marketing and PR Assessment
  • PR Strategy and Planning
  • Marketing Plan
  • Messaging Workshop
  • Media Audit

How to get in the news

PR is all about making sure your company message is getting talked about in all of the right places. So, whether it’s at an event, a key industry publication or a breaking news story we will work to make sure you are part of the conversation. Using my extensive experience I will show you how to improve media relations in your company so that we can build the perfect media relations plan. I can support with any of the following:

  • Proactive Media Relations Campaign
  • News Generation/Storylines
  • Press Releases
  • News hi-jacking
  • Product/Service launches
  • Thought leadership campaigns
  • Customer Testimonials & Case Studies
  • Product Reviews
  • People profiles
  • Polls and Market Research Projects

How to get in the news

PR is all about making sure your company message is getting talked about in all of the right places. So, whether it’s at an event, a key industry publication or a breaking news story we will work to make sure you are part of the conversation. Using my extensive experience I will show you how to improve media relations in your company so that we can build the perfect media relations plan. I can support with any of the following:

  • Proactive Media Relations Campaign
  • News Generation/Storylines
  • Press Releases
  • News hi-jacking
  • Product/Service launches
  • Thought leadership campaigns
  • Customer Testimonials & Case Studies
  • Product Reviews
  • People profiles
  • Polls and Market Research Projects

Getting in the news

PR is all about making sure your company message is getting talked about in all of the right places. PR is also known as ‘earned media’ and it’s important to recognise that it’s hard to achieve. Consequently, it is arguably one of the best ways to grow conversation of your brand. Using my vast media relations experience I will show you how media relations can help to grow awareness of your company. We will work together to build a media relations plan that ensures your voice is heard. I can support with any of the following:

  • Proactive Media Relations Campaign
  • News Generation/Storylines
  • News hi-jacking
  • Product/Service launches
  • Thought leadership campaign
  • Customer Stories
  • Product Reviews
  • Personal Profile Building
  • Research Projects

Creating Compelling Content

Did you know that nearly 40% of marketers say content marketing is a very important part of their overall marketing strategy. So it’s no surprise that putting your story into words to ensure that your core messages are interesting and resonate with your target audiences is essential. It’s also hard but don’t ignore it! Because if you don’t create the right content then no-one will be interested in hearing from you. So using my copywriting expertise I will work with you to create any of the following:

  • Press Releases
  • Media Alerts
  • Blogs
  • News Pitches
  • News Commentary
  • Thought leadership Articles
  • Case Studies
  • Website Copy (SEO friendly)
  • Newsletter Copy
  • Marketing Mailshots
  • Marketing collateral including brochures, exhibition materials etc

 Building Social Media Awareness

There are billions of people on social media whether you’re a business or a consumer. As a result of this it has never been more important to ensure that your message is conveyed correctly across all of the key social channels. Your social media content must be interesting and complement you core messages.

Social media support services include:

  • Full social media management support
  • Planned social media content campaigns
  • How to grow social media engagement
  • Ad hoc social media support for campaigns
  • Tracking and evaluation of social media channels

Social Media

Everyone is on social media whether you’re a business or a consumer. As a result it’s never been more important to ensure that your message is conveyed correctly on social channels.

I can provide:

  • Ongoing social media management support
  • Planned content campaigns
  • How to grow social media engagement
  • Ad hoc campaign social media support 
  • Tracking and evaluation of social media channels